Quotes
By Mike Hogan, CEO of ZiXXo:
“If you want someone to visit your website, use banner ads or search
engine marketing. If you want someone to visit your store offer an
online coupon from ZiXXo.”
“Search marketing ads reside around the content, coupons are the
content. Using ZiXXo’s application programming interface (API) the “get
coupons” link sits right next to links to “visit the website”, “get
directions” or “view a map” links.”
“One year from today, every search engine and online yellow pages
website will integrate vendor self-service coupons right into the
results.”
“In 1972 George Valassis introduced coupons to newspapers and
distribution increased 10-times from 20 billion per year to 200 billion
per year. We believe ZiXXo, by introducing local coupons to the
Internet, could result in another 10X increase in coupon usage.”
“For clicks go to Google or Yahoo, for customers, come to ZiXXo.”
“If you mailed a postcard coupon, presorted at 29¢ per piece, with a
typical 1% redemption rate, that will cost you $29 per redeemed coupon,
just on postage. With ZiXXo it is free in 2006, and only 50¢ starting in
2007.”
"Companies push 335 billion coupons on U.S. consumers each year. ZiXXo
allows consumers to pull the coupons they want, when they want them.
ZiXXo’s Internet coupons are easier, faster and far more convenient."
"Most small businesses don’t have a website, but they can still
advertise with ZiXXo’s Internet coupons. If we can’t bring small
businesses to the Internet, we’ll bring the Internet to small
businesses."
"In this age of advertising saturation, there is one kind of
advertisement consumers look for, coupons. 79% of consumers use coupons,
and ZiXXo makes it easy."
“Online marketing is great, but local businesses don’t get too excited
about clicks and page views. ZiXXo delivers local consumers, at their
location and ready to buy. That gets local business owners really
excited.”
[
Back to top ] |
